Your site could have the best casino reviews in the industry. If Google can’t crawl it properly, you’re invisible.
Technical SEO is the foundation. Get it wrong and nothing else matters.
What We Fix
Site Speed Issues
Affiliate sites are often bloated:
- Too many tracking scripts
- Unoptimized images
- Slow hosting
- Render-blocking code
We strip out the fat and get your pages loading under 2 seconds.
Crawl Budget Optimization
If you have 5,000 pages, Google isn’t crawling them all. We make sure your money pages get crawled first:
- Robots.txt configuration
- XML sitemap optimization
- URL parameter handling
- Redirect chain fixes
Mobile Experience
Most gambling traffic is mobile. If your site is clunky on iPhone, you’re bleeding money:
- Responsive design issues
- Touch target problems
- Font sizing
- Interstitial pop-ups that hurt rankings
Duplicate Content
Affiliates often have duplicate content problems:
- Similar casino reviews
- Boilerplate bonus descriptions
- Syndicated content from operators
- Pagination issues
We identify and fix canonicalization across your site.
Core Web Vitals
Google’s ranking factors for UX:
- Largest Contentful Paint (LCP)
- First Input Delay (FID)
- Cumulative Layout Shift (CLS)
We monitor and optimize continuously.
Structured Data
Schema markup that helps you win rich snippets:
- Review stars in search results
- FAQ snippets
- How-to markup
- Organization data
The Audit Process
Week 1: Complete technical crawl using Screaming Frog, Sitebulb, and custom scripts
Week 2: Prioritized action plan delivered (we rank issues by impact, not just severity)
Week 3-4: Implementation (either we do it or guide your dev team)
Ongoing: Monthly monitoring and maintenance
Why Technical SEO Matters for Affiliates
Google’s getting pickier. Sites with technical problems get filtered out before content quality even matters.
Plus, affiliates often run on cheap hosting, use sketchy plugins, and bolt on tracking scripts that slow everything down. We clean it up.
Pricing
One-Time Audit: $500 – $3,000 (depending on site size)
Monthly Technical SEO: $1,000+ (includes ongoing monitoring, fixes, and site health maintenance)
Most affiliates need the monthly package. Technical SEO isn’t one-and-done.